We decided to approach the people who pull the strings at Victoria Quarter Leeds, with our proposed creative and ideas for VQ's seasonal events in 2013. They were very impressed with what we produced and to our surprise asked us to produce the creative for this years big summer event based on the Wizard of Oz.
We were delighted to get the opportunity and above is an example of the creative. Combining elements from the story and the glitz and feel of the VQ centre we produced an identity for the event that Raw Creative and the client is very pleased with.
The event is tonight 24th May 2012 and the evening starts at 6.00pm and runs until 9.00pm, with many individual stores hosting their own events and magical offers and discounts available throughout the centre; it’s the perfect opportunity to secure your very own pair of Ruby Slippers! Check out some of the offers on the VQ facebook page.